Industry Awareness
Driving Awareness for the Independent Commercial Vehicle Aftermarket
Bridging the workforce gap, amplifying our industry's essential voice, and connecting top talent with growing businesses.
One Channel. One Voice.
While the commercial vehicle aftermarket continues to expand, the pool of qualified workforce talent is shrinking. Every day, independent distributors, suppliers, and service centers keep North America's supply chain moving. CVSN’s Industry Awareness Pillar Community is dedicated to positioning our industry as essential, reliable, and full of high-growth career potential.
Key Initiatives
OnRamp Talent Pipeline: Connecting certified technical and vocational institutions directly with CVSN member businesses to build a reliable pipeline of next-generation technicians, parts specialists, and management talent.
Video Vault: Our streaming digital library highlighting the people, innovation, and vital economic role of the independent heavy-duty channel. Designed for member promotion, career fairs, and community outreach.
"An Essential Part" Series: High-impact storytelling content showcasing why the commercial vehicle aftermarket is a rewarding, long-term career destination for skilled trade professionals and business leaders alike.
Get Involved in the Industry Awareness Pillar
Collaborate with industry peers to tackle the workforce challenge together. Join our monthly working group to share strategies and drive talent to the independent channel. To join the Industry Awareness Pillar Community, send an e-mail to industryawareness@cvsn.org and a CVSN team member will connect with you.